--- type: "Service" title: "Sales Automation and OMS Implementation" description: "We design the order process: OMS, marketplace integrations and automation. eMAG, Trendyol, warehouse, accounting and couriers in one flow." resource: "https://harta.agency/en/oms-automation-and-optimization/" tags: ["oms"] lang: "en" status: "stable" headline: "We design an order management system that grows with your sales" generated: by: "process:harta-okf/1.0" at: "2026-08-19T18:40:03+00:00" verified: - by: "human:m.gawanowski@harta.agency" at: "2026-08-19" sources: - resource: "https://harta.agency/en/oms-automation-and-optimization/" last_modified: "2026-08-19" stale_after: "2027-08-19" --- We connect marketplace platforms, online stores, your warehouse, accounting and carriers into one orderly process. We implement an OMS, configure automation and build custom tools wherever standard integrations fall short. ## Signs your sales have outgrown your current process ### Orders are handled across several panels Your team switches between marketplace platforms, the online store, the courier system, accounting and spreadsheets. ### Stock levels cannot keep up with sales Updates arrive late, oversold orders come in or products get blocked for no reason. ### Every order takes a lot of clicks The invoice, the label, the status change, the message to the customer and the document printing are all done by hand. ### Errors grow along with order volume Mistakes show up in products, carriers, documents, addresses or shipping statuses. ### Nobody knows where an order got stuck There is no single place that shows the status, the owner of the task and the cause of the problem. ### Sales growth forces more hires The process does not scale - every extra batch of orders creates almost proportionally more manual work. We look for the places where technology genuinely cuts work, reduces errors or improves control over sales. ## The journey of a single order One order. More than a dozen decisions. One orderly process. ### 01. Order import The order travels automatically from the marketplace platform or the store into one central panel. ### 02. Verification The system checks the payment, product availability, customer details, the delivery method and any exceptions. ### 03. Documents and shipping A carrier is selected and the label, the invoice and the warehouse documents are generated. ### 04. Picking and checks The picker gets a product list, and barcode scanning confirms that picking and packing are correct. ### 05. Channel updates The status, the tracking number and stock levels go back to the right marketplace platforms and to the store. ### 06. After-sales handling Returns, complaints, cancellations and corrections go into separate, well-ordered processes. ## The system handles the routine, people decide on the exceptions. Good automation is not about pushing every order through no matter what. We handle repeatable, safe cases automatically and route the orders that need a decision to the right person. Example exceptions: - a missing product or a stock discrepancy - an unusual address or delivery method - a high-value order - an error in the invoice or the tax data - a product that has to ship in several parcels - no confirmation from the marketplace platform - a missed handling deadline - a return that needs individual review **The result:** your team does not review every order. It only deals with the ones that really need attention. ## The automation maturity ladder Not every company needs a full-blown OMS from day one. We match the level to your current scale. ### 01. Centralisation Orders from every channel land in one panel. Stock levels and basic statuses stay in sync. ### 02. Operational automation The system creates documents, shipments and messages on its own, and changes order statuses. ### 03. Warehouse control We roll out warehouse locations, scanning, picking, packing checks and orderly returns. ### 04. Orchestration and custom tools We connect the OMS with ERP, PIM, WMS and wholesalers. We add custom rules, apps, alerts and reports. We match the right level to your current scale. We do not roll out elaborate architecture when the problem can be solved with a few well-designed rules. ## The audit comes first First we get to know your process, your sales volume, your warehouse structure and the systems you use. Only then do we pick the tool that demands the fewest compromises. Among other things, we check: - the marketplace platforms and countries you serve - the number of orders and users - the source of your stock levels - how invoices are issued - the carriers you use - the picking and packing process - your PIM and catalogue requirements - the availability of APIs and webhooks - the need to connect with an ERP or WMS - the cost of running and developing it further ## Systems we implement We only recommend a specific system after the audit - matched to the scale and the specifics of your business, not the other way round. ### Base.com - formerly BaseLinker A comprehensive platform for multichannel selling. It works well when you need advanced automation, central order handling, marketplace, shipping, a product catalogue and warehouse processes. It offers automatic actions, shipment handling, Pick&Pack, PIM and WMS, among others. ### Apilo Sales channel integration and process automation. Worth considering when you need extensive price and stock synchronisation as well as warehouse and packing support. It claims over 600 integrations, advanced price management, barcode support and a Packing Assistant. ### easySales A platform especially worth considering for expansion in the CEE region and selling on local markets such as eMAG and Trendyol. It supports order centralisation, automation rules, document and shipment generation, and integrations with eMAG and Trendyol. We are not tied to a single system. If your current tool can be sensibly improved, we will not propose a migration just to start the implementation from scratch. ## Custom tools built to fit - We propose custom development when the solution removes a recurring cost, bridges incompatible systems or gives your company an advantage that off-the-shelf software cannot provide. - API connectors between systems - automatic feed cleaning and transformation - pricing rules that account for commission, VAT, exchange rate and margin - data validation before sending to the marketplace - a panel for errors and rejected offers - alerts for broken synchronisation or falling stock levels - automatic order routing between warehouses - custom profitability reports - apps that support picking and packing - files that meet the requirements of a specific market ## Before we implement a system, we design the right process ### Map of your current process We show how the order, the product and the information flow between people and systems. ### List of bottlenecks We point out the tasks that generate the most manual work, delays, errors and cost. ### Assessment of the tools you use We check which systems to keep, which need reconfiguring and which are holding back growth. ### Design of the target process We describe the future order flow, the roles of your team, the automatic rules and exception handling. ### Recommended system and integrations We select the OMS and the connections to your store, marketplace platforms, warehouse, accounting and logistics. ### Implementation plan We split the project into stages and point to the changes that deliver the fastest result at the lowest risk. ## How the implementation works ### 01. Audit and measurement We map the processes, systems, roles and data sources. We establish how much work and how many errors your current model generates. ### 02. Solution design We pick the system and design the statuses, rules, permissions, integrations and the way exceptions are handled. ### 03. Data clean-up We verify SKUs, EANs, warehouses, offer links, stock sources and the data needed for the migration. ### 04. Configuration and development We connect the channels, build automatic actions and create extra modules wherever they are needed. ### 05. Tests on real scenarios We test standard orders, cancellations, stock shortages, payment errors, returns and service outages. ### 06. Pilot We run the process on a limited scope - one chosen market, warehouse or group of orders. ### 07. Go-live and training We move your team onto the new process, hand over the instructions and train them on the standard flow and the exceptions. ### 08. Optimisation We analyse how the rules perform, remove redundant steps and develop the system as your sales grow. ## Automation should deliver a measurable result Before the rollout we set a baseline. Once the system is live we check whether the process really does run faster, more reliably and with fewer errors. We do not promise percentages up front - we show you what we measure. What we measure before and after the rollout: - average order handling time - number of manual steps per order - number of picking and shipping errors - share of orders shipped on time - number of cancellations due to out-of-stock items - time from order to label generation - number of orders that need intervention - number of synchronisation errors - operating cost of handling a single order - number of orders handled by one employee ## We also design for the situations where something stops working A marketplace, a carrier, an accounting system or an API can stop responding for a while. That is why an implementation covers not only the correct path, but also the way errors are detected and handled. Among other things, we check: - what happens when synchronisation breaks off - how unfinished operations are flagged - who receives the error alert - whether an operation can be safely repeated - how to avoid a duplicate document or shipment - which manual process applies during an outage - what permissions each user has - where the history of changes and operations is kept ## Frequently asked questions # Powiązane - [Pytania i odpowiedzi](/en/faq/oms-automation-and-optimization.md) # Wersje językowe - [PL](/pl/services/automatyzacja-optymalizacja-i-wdrozenia-oms.md) - [RO](/ro/services/automatizare-optimizare-oms.md)