#Knowledge base

Updating offers on eMAG
Marketplace.

eMAG.RO is one of the largest marketplaces in Central and Eastern Europe. Proper offer management – fast updates of prices and stock levels – is the foundation of effective sales. In this guide you will find instructions on how to update your offers easily and safely, both in bulk and one by one.

editing offers in eMAG Marketplace
In short: there are two ways to change a price on eMAG – one offer at a time in the seller panel (My offers -> General, edit the offer, advanced view), or in bulk with an XLS sheet downloaded from Products -> Product categories -> Stock & Price. Manual editing is faster for a handful of offers; from a few dozen upwards the sheet is the only sensible route. A new price applies the moment you save the offer, and with an import – once eMAG has processed the file.

How do you change the price, stock level and other offer attributes on eMAG? On eMAG, these changes can be made manually or in bulk. Use the links below to jump to the relevant section of the guide.

  1. List of attributes you can change in an offer, with explanations
  2. Changing offer attributes manually on eMAG
  3. Bulk change of attributes via an XLS sheet – advanced option
  4. Frequently asked questions about changing prices

1. Which attributes can we change in offers on eMAG?

Below you will find a list of all the attributes that can be changed when editing a single offer on eMAG, together with a short explanation of what they are for:

    1. Sale price – Quoted excluding VAT ( net ), the unit sale price of the product.
    2. RRP – Recommended Retail Price, the suggested retail price. Displayed next to the sale price, most often as a struck-through price ( it highlights the discount ), it gives buyers a reference for how much the product „should cost” in standard sales.
    3. VAT – Value Added Tax – the tax on goods and services. The standard VAT rate is 21%. There is also a reduced VAT rate of 11% on food and some services.
    4. Price validation: Minimum threshold – The minimum price, expressed as a net amount, at which a given offer can be sold. If the price is lowered below the minimum threshold, eMAG’s automatic mechanism will withdraw the offer from sale.
    5. Price validation: Maximum threshold – The maximum price, expressed as a net amount, at which a given offer can be sold. If the price is raised above the maximum threshold, eMAG’s automatic mechanism will withdraw the offer from sale.
    6. In stock – The stock level of a given offer.
    7. Number of days needed to ship the product* – the so-called „handling time”, with which we define how quickly we are able to ship the item in the offer to the buyer. The lower the value, the better. At a value of „0” we should ship the goods the same day, in line with the cut-off time.
    8. Number of days needed to restock* – the number of days we need to replenish the stock level of a given product
    9. EAN – European Article Number – a unique code used to unambiguously identify products in trade.
    10. Manufacturer contact details – the manufacturer’s contact details, connected with the European GPSR requirement. To be filled in – manufacturer name, address, e-⁠mail.
    11. EU representatives contact details – contact details of the person representing you in the European Union, connected with the GPSR requirement. To be filled in – name, address, e-⁠mail.
    12. Warranty* – given in months – the period for which we grant a warranty on the item in the offer
    13. Green tax* – includes VAT. The amount of the additional environmental tax that we can declare at offer level – this amount will be displayed on the offer page.
    14. Product dimensions and weight* – the so-called volumetrics, expressed as length, width, height [millimetres] and weight [grams] – on this basis it is determined whether a given offer can be shipped to a parcel locker and whether it can take part in the Genius programme.

To be able to edit the attributes marked with an asterisk, tick „Advanced view” in the offer editor

2. Changing offer
attributes manually on eMAG.

1. To change offer attributes on eMAG, log in to the admin panel and then go to the My offers -> General tab.

Moje Oferty in eMAG - guide to editing offers from harta.agency

2. Next we open the offer editor using the small pencil button.

editing an offer in eMAG - harta guide

3. We select Advanced view.
Additional fields will appear ( marked with an asterisk in the list )

advanced offer view in eMAG - marketplace agency guide

4. We make the changes in the fields we have chosen. 5. We save the changes. Done.

saving an offer change in eMAG - harta guide

With this method you can quickly make changes to individual offers.

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3. Bulk change of attributes
via an XLS sheet – advanced option.

To change attributes in eMAG offers in bulk, we will need a program that handles XLS spreadsheets. The best choice here is Microsoft Excel, which we recommend, because other programs can distort the sheet and prevent a correct import.

1. We start by logging in to the eMAG admin panel and then go to the Products -> Product categories tab.

generating an excel file for editing offers - harta.agency guide

2. Next we choose the column Stock & Price.

generating an xls with offers in eMAG

3. The next step is to generate an XLS sheet with the list of our offers. This is done with the Update Offer button, after pressing which we have to wait for the file to be generated. Depending on the size of the offer, this can take from a few dozen seconds to a few minutes. Once it has been generated, the button will turn dark blue, which means we can download the sheet.

The file can be generated for the entire offer or separately for individual categories.

the process of generating a file with offer attributes in eMAG Marketplace

4. We open the file and go to the sheet Oferty.

editing an excel file with offers in eMAG Marketplace harta agency

5. We go to the columns in which we want to make changes – in them we edit the individual rows, which correspond to offers. Once the new values have been entered, we save the file.

Not all attributes that are available in manual editing can be changed with this file. To change volumetrics, for example, a different file generated in eMAG is used.

changing the status attribute in excel for eMAG Marketplace Harta.agency guide

In column N „Status” we can switch an offer on or off.
Offer switched on = 1, switched off = 0.

6. We go to the eMAG admin panel and choose the tab Import z Excela.

importing an XLS file with offers in eMAG Marketplace warranty harta agency

7. Next we choose the button Importuj XLS.

adding an excel file with offers to eMAG Harta.agency

8. We add our file and click Dodaj.

how to add an Excel file to eMAG.ro

9. We wait for the file to be processed and then check whether the import was completed successfully.

import error, partially imported - offer editing guide - harta marketplace agency

Did the import fail or was it only partially completed? Write to us or leave a comment. We will check what happened and propose a solution.

Frequently asked questions about changing prices on eMAG

How quickly is a price change visible on eMAG?
When you edit a single offer – immediately after saving. With an XLS import the change goes live once eMAG has processed the file: from tens of seconds to a few minutes, depending on the size of your catalogue. While the file is being processed, the panel still shows the old value.
Can I change prices and stock levels for all offers at once?
Yes. Download the sheet from Products -> Product categories, column Stock & Price, using the Update Offer button. The file can be generated for your whole catalogue or for selected categories only – with a large catalogue it pays to work category by category, because a smaller file generates faster and mistakes are easier to spot.
Why did my offer disappear right after I changed the price?
Usually because of price validation. Every offer has a minimum and a maximum threshold given as a net amount; if the new price falls outside that range, eMAG automatically withdraws the offer from sale. Correct the price, or update the thresholds in the advanced view of the offer.
Can I change product dimensions and weight with the XLS sheet?
No. The Stock & Price sheet does not cover every attribute available in manual editing – volumetrics (length, width, height, weight) use a separate file generated by eMAG. This matters, because volumetrics decide whether an offer can be shipped to a parcel locker and whether it qualifies for the Genius programme.
The import only went through partially – what now?
Open the import report and check which rows were rejected and with what message. Fix only those rows and import the file again – re-importing the whole sheet does no harm, but it makes processing longer. If the message is unclear, get in touch and we will tell you what triggered it.

Changing a price is a decision, not a chore. If you do not know how many sellers compete in your category on eMAG.ro, how prices are distributed and where the realistic ceiling sits, a discount becomes guesswork – that is what an eMAG category market analysis is for. To check what is left of a price after commission, VAT and shipping, use the eMAG profitability calculator. See also: